• "I have a dream that one day this nation will rise up and live out the true meaning of it's creed: "We hold these truths to self-evident that all men are created equal." I have a dream that one day on the red hills of Georgia sons of former slaves and the sons of former slave-owners will be to the sit down together at the talbe of brother-hood...I have a dream that my four children will one day live in a nation where they will not be judged by the color of their skin but by the content of character." -Reverend Martin Luther King Jr.'s speech in front of the Lincoln Memorial
  • "But when a long train of abuses and usurptions pursuing invariably the same object, evinces a design to reduce them uder absolute Despotism, it is their right, it is their duty, to throw off such Government, and to provide new Guards to their future security." -Declaration of Independence
  • "There are no safe choices, Miss Temple. Only other choices." -A Great and Terrible Beauty by Libba Bray
  • "If you are a painter, paint. It doesn't mean you have to paint Jesus into every picture, just paint good. If you paint good enough, then people will aask why you do what you do." -Issac Slay; The Fray (on why the band doesn't use the name of Jesus in every song)

Monday, September 19, 2011

Marketing Strategies

This week, the next step of my business plan is to write up a marketing strategy. Honestly, I've been a little more excited about this part than the other steps. Probably because I have a better idea of how to research what I need than the others or probably because I already have an idea of how this step is going to work out. Or maybe it's just because it gave me an excuse to research and print off the company profile and marketing strategies for Starbucks. I don't know. The only way I can justify printing off five pages of nothing but Starbucks is the company has been in business selling freaking coffee, so they must've done something right in the marketing process, right? Exactly. Moving on.

So as I said, I'm pretty excited about this step in the business plan process. But while I'm working on this step, I'm still working on steps 1 and 2 from the past couple of weeks. So I basically have about two weeks of work to catch up on and only one more week to gather what I've got together and get it to Marsha so she can look it over. Yes, it is procrastination and yes, it is a bad habit that should be broken, but honestly, I find it as a good motivating tool to get things done as long as it is channeled properly. And I honestly have gotten better about my procrastination. See how I'm getting caught up two weeks ahead of deadline? There was a time I was still working on putting my 4-H project together two hours before it had to be judged. True story. Ask my mom.

But I digress slightly. Really, all I have left is to get together a mission statement, a name, and a description of the business like qualifications, location, how it'll serve clients, etc. It may seem a lot, but honestly, it's not. Or at least I don't think that it is. Or else, I'm not letting myself think like it is. Either way, it'll get done. Ask my mom.

I can't really think of much else to talk about with this project right now, so I guess I'll just leave it off for now and either start on another blog post of a different nature or just go back to researching and see what other things I can come up with. Hmm...definitely gives me a good excuse to research Barnes and Noble. Hmmm...


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